A poignant and meticulously finished funeral tribute, the arrangement spells "DAD" in three substantial capital letters, each completely sheathed in compact, pure-white chrysanthemum blooms that create a uniform, soft-textured plane across the faces of the letters. The clean white background and soft studio lighting showcase the meticulous floral craftsmanship, while a deep emerald-green pleated ribbon outlines each letter with a refined, architectural edge, lending contrast and clarity to the design. On the upper left curve of the first D a composed cluster of crimson roses, small white freesia and rich dark foliage forms a vivid focal point; the A carries a matching cluster positioned near the lower left diagonal, where a delicate loop of bright greenery rises to add a modern flourish; the final D echoes the initial flourish, mirroring the arrangement and restoring visual balance. Discreet horizontal support bars in dark green or black are visible behind the blooms, keeping the letters stable and aligned for display at a service. Texturally, the piece balances the chrysanthemum's fine, cushion-like heads with the velvety depth of the roses and the crispness of the ribbon trim; olfactorily, the fragrance is a restrained mixture of rose warmth and the subtle clean note of freesia. Described with the care of a local Primrose Hill florist advising families from nearby Chalcot Square or Regent's Park, this bespoke floral lettering is a dignified and personalised way to commemorate a father, expressing devotion and respect through traditional sympathy blooms.
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A deeply respectful, three-dimensional sympathy tribute spelling out the word "DAD," each letter formed from a dense carpet of pristine white chrysanthemum blooms that give the surface a soft, pillowed texture. The three block capitals sit against a pure white backdrop under gentle, diffused light that brightens the petals' subtle sheen and casts only the faintest of shadows, emphasising the letters' sculpted form. Each letter's perimeter is finished with a ribbed, emerald-green pleated ribbon that creates a crisp, formal edge and a tactile contrast to the downy chrysanthemums. Carefully arranged posies punctuate the composition: a concentrated spray of deep red roses and tiny white freesia, surrounded by glossy dark green foliage, rests on the upper curve of the first D; the central A carries a matching cluster near the base of its left diagonal, with a looping strand of bright greenery rising through the negative space; the final D mirrors the first with another gathering of red roses, white freesia, and verdant leaves. Behind the flowers, discreet dark green or black metal support bars run horizontally to stabilise and subtly connect the letters without detracting from the floral surfaces. The scent is quietly floral - the warm, familiar perfume of roses softened by the gentle, almost clean scent of chrysanthemum and freesia - and the overall impression is one of calm dignity and personal loss. As a florist in Primrose Hill would describe it to a client planning a service by the park or a graveside in nearby St John's Wood cemetery, this bespoke funeral lettering offers a heartfelt, classic way to honour a father with purity, respect and understated beauty.

ENDLESS LOVE DAD TRIBUTE£155.00

  • Handcrafted by Your Local Florist
  • Freshly Made to Order
  • Delivered by Hand, Not Courier
  • Guaranteed to Impress
  • Same-Day Delivery - order by 3PM for delivery today
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Honour a beloved father with the Endless Love Dad Tribute from Florist Primrose Hill. This elegant funeral flower arrangement combines pristine white chrysanthemums, classic red roses and delicate white freesias to express deep love, respect and remembrance. Expertly hand-crafted in Primrose Hill, this tribute spelling 'DAD' creates a meaningful focal point for the funeral service, memorial or graveside.

Premium white chrysanthemums form a soft, full base, while rich red roses symbolise enduring love and white freesias add gentle fragrance and purity. Approximate dimensions are 90cm (35") in length, 33cm (13") in width and 20cm (8") in height, making it a substantial and beautifully balanced display.

At Florist Primrose Hill we understand how important it is to say goodbye in a personal way. We offer personalised floral tributes with any choice of letters or numbers on request, created with the same care and attention to detail. Fresh flowers are carefully selected for quality, and any seasonal substitutions are matched in colour, style and value so your tribute always looks refined and heartfelt.

Whether you are planning ahead or need flowers at short notice, our friendly Primrose Hill florist team is here to help you create a dignified and touching farewell. Order the Endless Love Dad Tribute online today or contact us to discuss custom tributes.
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  • Google * * * *

    The arrangement was luxurious and vibrant. Florist Primrose Hill ensured everything was perfect.

    C
  • Google * * * *

    Stunning flowers that brought comfort and beauty. The service was exceptional.

    L
  • Google * * * *

    The artistry behind this arrangement was both exceptional and moving. It combined immaculate freshness with a beautiful blend of colours that really comforted me.

    W
  • Google * * * * *

    The arrangement was a refined expression of love and respect, combining vibrant hues with soft pastels flawlessly. I admired the care that went into every detail.

    G
  • Google * * * * *

    A beautifully composed tribute that managed to embody warmth and quiet strength. The blooms were fresh and the overall delivery was both prompt and sensitive.

    S

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